Small Business Success Strategy

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While many may associate America with some of the most famous companies like Ford, General Motors, Microsoft and Apple, the truth is that small businesses are just as important to the nation’s economy.

Small Business Success Strategy

Small Business Success Strategy

In fact, according to the US Small Business Administration, there are approximately 28 million small businesses nationwide. Together, they account for 54 percent of US sales.

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In addition, small businesses are responsible for approximately 55 percent of jobs and more than 60 percent of new job growth since 1970.

Needless to say, the American business sector would look a lot different without small businesses and independent shops. Not only can local customers benefit from a nearby local business, but so can the owners.

Starting your own business is easier than you think, but there are still some important steps you need to follow in order to be successful in the short and long term.

First, ask yourself what your business goals are. Specific questions for yourself are:

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Talking about your business plans with experts always helps, whether it’s your first or fifth business venture.

Through in-depth conversations with other small business owners, you’ll understand the basics of starting and running your own business and what it takes to be successful long-term.

First, research the possibility of getting a small business loan from the SBA. You can get loans from $5,000 to $5 million.

Small Business Success Strategy

If an SBA loan doesn’t work out, you can also secure financing from friends, family, and investors. Additionally, you need to consider opening a business checking account.

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Without a strong marketing strategy, your products and services will struggle to gain traction. You want to highlight how your business attracts new customers while ensuring revenue forecasting.

Maintaining a positive mindset is much more important than you think. Set achievable goals and benchmarks that will help your small business stay on the path to success.

The information in these articles is for informational purposes only. This should not be construed as an opinion of Central Bancompany, Inc. and/or its affiliates and does not imply endorsement or approval of any information, product, service or service provider mentioned. Any information presented is not an endorsement, guarantee or warranty of any kind as to the accuracy, adequacy or completeness of the information.

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Small Business Success Strategy

¹ Additional service fee. If you click “Continue”, you will leave our site and enter a site about paying a loan by debit card or electronic check. The longevity and success of America’s small businesses is critical to our economy and economic vitality. Small businesses, which employ 120 million Americans nationwide, create two out of three new jobs.

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Since 1995, small businesses have created more than 65 percent of net new jobs. According to the Small Business Association, there are now nearly 28 million small businesses in the United States.

Small businesses also do good for society. A Citizen Economics study found that if you spend $100 at a local business, about $68 stays in the local economy. But if you spend the same at a large company, only $43 remains in the local economy.

More than half of U.S. small business owners expect growth this year, according to the CAN Capital Small Business Health Index. No matter how positive the outlook for small business owners is, the statistics say otherwise. The Small Business Administration reports that only half of all businesses survive five years, and only one-third last ten years or longer.

So why are 14 million business owners in the US optimistic about their longevity? Because they have implemented the right business growth strategies such as marketing plan, business plan and introducing new products to new markets at the right time.

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Social media marketing has been proven to increase consumption. According to Synnovatia, 68% of millennials are somewhat likely to make a purchase after seeing a friend’s post about a product or service.

2. Business owners who complete a business plan are twice as likely to grow their business or raise capital.

3. Introduce new products to new markets – but beware, Booz & Company claims that 66% of new products fail within two years.

Small Business Success Strategy

Small Business Growth Secrets
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The Power Of Clarity For Small Business Success 3.0

Every small business owner strives to ensure that their business will be successful. Even though your product may be a popular commodity, you can’t just rely on luck for lasting success.

It is very important to develop a plan and marketing strategy well in advance. These plans vary in length, but the meaning remains the same. According to The Houston Chronicle, business plans define your target audience and how you will market and sell your product or service [1]. You also need to clearly define how you are going to achieve your goals. This will attract outside management help, investors and communicate your company’s organizational structure.

Your business plan should identify your good income months and also find opportunities for repeat business from customers. You should also always strive to ensure that your company’s current reports exceed previous ones.

In addition, the business plan must take into account growth opportunities. Focus on adding new customers by developing a strong marketing plan to attract new customers and keep them coming back.

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The analysis of strengths, weaknesses, opportunities and threats is another important part of the business plan and identifies the key aspects of your business:

At the beginning of each new year, you should create a 30-day sales goal for the first three months to give you a defined metric to work towards and help you make decisions to reach your goal.

Insights, positive or negative, will help you move forward and help you make smarter business decisions.

Small Business Success Strategy

If your business is going downhill, don’t give up. Your business plan can always be revised to adapt new strategies or improve existing strategies.

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The information in these articles is for informational purposes only. This should not be construed as an opinion of Central Bancompany, Inc. and/or its affiliates and does not imply endorsement or approval of any information, product, service or service provider mentioned. Any information presented is not an endorsement, guarantee or warranty of any kind as to the accuracy, adequacy or completeness of the information.

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This icon indicates a link to third-party content. By clicking on the link, you leave our website and go to a page that is not owned by the bank. The website you provide may be less secure and its privacy statement may differ from the bank’s. The Bank does not offer or guarantee the products and services available on this third party website.

If your card is lost or stolen, contact us anytime day or night to avoid fraud.

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Pay your loan conveniently with a bank card or electronic check! Click “Continue” below¹ to get started.

¹ Additional service fee. If you click “Continue”, you will leave our website and go to the website for paying the loan by debit card or electronic check. The Power of Clarity for Small Business Success 3.0 – Creating a Strategic Go-to-Market Plan A Plan That Gets Results

Clifford Jones is the founder and principal of Clarity Strategic Advisors, LLC. The company is a consulting company that focuses on training, management and business development. He is the co-author of four books, author of an award-winning blog, inspirational speaker, and creator of the Clarity Strategic Action Planning Blueprint. You can contact him at

Small Business Success Strategy

This article reveals the steps you can take to write your own strategic go-to-market action plan. Reading this article will help

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